The Power of Emotions: Bringing Nonprofit Stories to Life
In the busy world of nonprofit marketing and communications, cutting through the noise to reach the hearts and minds of your audience can be a daunting task. Yet, as Chip and Dan Heath illuminate in their influential book “Made to Stick,” the key to creating memorable
Read MoreThe Magic of the Unexpected: Boosting Nonprofit Programming and Membership Engagement
In the world of nonprofits, standing out and keeping members engaged can often feel like a Herculean task. However, by embracing the principle of unexpectedness, as highlighted in Chip and Dan Heath’s book “Made to Stick,” organizations can create memorable and impactful experiences that captivate their
Read MoreThe Power of Simplicity in Nonprofit Fundraising
In the bustling world of nonprofit fundraising, where countless messages vie for attention, clarity and simplicity can make all the difference. “Made to Stick” by Chip and Dan Heath provides a blueprint for creating messages that resonate and endure. By applying the principle of simplicity, nonprofits
Read More“Made to Stick” and Its Creative Power for Nonprofits
“Made to Stick: Why Some Ideas Survive and Others Die,” by Chip Heath and Dan Heath, is a fascinating exploration into why certain ideas capture our attention and linger in our minds, while others fade away. This book delves into the art and science of making
Read MoreNavigating the Donor Journey: Using Environmental Storytelling in Nonprofit Fundraising
In the world of nonprofit fundraising, engaging donors is an art form. One effective strategy gaining traction is the use of environmental storytelling to guide donors through their journey with an organization. Much like a map, this approach provides a clear path from initial awareness to
Read MoreUnlocking the Magic: Using Disney Imagineering’s Environmental Storytelling in Nonprofit Strategy
Disney Imagineering is renowned for its ability to create immersive environments that tell compelling stories. One of their key principles, environmental storytelling, can be a powerful tool for nonprofits looking to engage donors, supporters, and the community. By applying this concept, nonprofits can create a cohesive
Read MoreLean In To Fun Themes
May 4th has become known around the world as Star Wars Day (“may the ‘fourth’ be with you”). As Star Wars geeks clamor on social media, posting their favorite cosplay pics, it’s always fun to see how local businesses lean in to this fun day. Shops
Read MoreImmersive Engagement: How Environmental Storytelling Elevates Nonprofit Membership Experiences
Environmental storytelling is a powerful tool used by organizations to create immersive and engaging experiences that convey a narrative without relying on traditional forms of storytelling. In the context of nonprofit membership engagement or programming, environmental storytelling can be a game-changer, helping to deepen connections with
Read MoreCreating Compelling Storytelling Spaces: A Guide for Nonprofits
In the world of nonprofit marketing and communications, creating immersive storytelling spaces can be a powerful tool for engaging donors, stakeholders, and the public. These spaces provide a physical or digital environment where your organization’s mission, impact, and stories come to life. Here’s how you can
Read MoreAdd a hidden treat to something ordinary
Recently, I was shopping with a friend who purchased a brand of eggs I had never used. Boy, was I surprised and delighted when we got back to his home, opened the carton, and found this mini newsletter! The articles were brief and entertaining, and mixed
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