Nonprofit Marketing and Communications Archives

Starting the Year Off Right: Creative Problem-Solving in Nonprofit Marketing

As the new year begins, it’s natural to feel a renewed sense of energy and possibility. For nonprofit marketers, this is the perfect time to reassess, recalibrate, and set bold goals. Marketing in the nonprofit world isn’t just about telling your story—it’s about solving problems, reaching

Finding Your Nonprofit’s Groove: Marketing Lessons from Music’s Greatest Hits

Music has a way of grabbing our attention, stirring our emotions, and leaving a lasting impression. A great song hooks listeners with rhythm, melody, and message — the same way great marketing hooks an audience. Nonprofits can learn a lot from music’s greatest hits when it

5 Outrageously Fun Ideas to Rock Your Giving Tuesday Marketing

Giving Tuesday is upon us—the one day of the year where nonprofits go head-to-head in a friendly competition for donor dollars. But with so many appeals flying around, how can you ensure your nonprofit grabs attention, makes people smile, and inspires action? It’s time to get

How AI is Transforming the Nonprofit Sector: A New Era of Creativity and Efficiency

In recent years, artificial intelligence (AI) has made significant inroads into the nonprofit sector, revolutionizing the way organizations operate and engage with their communities. While AI is often associated with tech giants and corporations, it is also becoming an invaluable tool for nonprofits looking to maximize

5 Ways Nonprofit Marketing and Communications Professionals Can Use AI to Boost Efficiency and Creativity

Artificial Intelligence (AI) has moved beyond being just a buzzword to becoming a powerful tool for marketers across all industries, including the nonprofit sector. For organizations where resources are often limited, AI offers the ability to streamline tasks, enhance creativity, and improve communication strategies. Here’s how

6 Creative Tips for Better Reaching Millennials in Nonprofit Marketing

Millennials are now the largest living generation, and nonprofits that want to thrive need to rethink how they engage this audience. With their values-driven approach to life and a deep connection to digital culture, reaching millennials requires authenticity, creativity, and an understanding of what resonates with

Amplifying Impact: Harnessing Member Stories for Better Nonprofit Communications

In the world of nonprofit communications, understanding the stories of your community members is a crucial key to success. Every member of your community has a unique narrative, filled with experiences, challenges, dreams, and values that shape their connection to your organization. By tapping into these

Unlocking Creativity: Innovative Strategies for Nonprofit Communications Professionals

Nonprofit communications professionals often face the challenge of creating engaging content with limited resources. Here are some strategies they can adopt to boost creativity and make their communications more impactful: 1. Tell Compelling Stories Emphasize Personal Narratives: Highlight the stories of individuals affected by your organization’s

The Power of Emotions: Bringing Nonprofit Stories to Life

In the busy world of nonprofit marketing and communications, cutting through the noise to reach the hearts and minds of your audience can be a daunting task. Yet, as Chip and Dan Heath illuminate in their influential book “Made to Stick,” the key to creating memorable

“Made to Stick” and Its Creative Power for Nonprofits

“Made to Stick: Why Some Ideas Survive and Others Die,” by Chip Heath and Dan Heath, is a fascinating exploration into why certain ideas capture our attention and linger in our minds, while others fade away. This book delves into the art and science of making

Category: Nonprofit Marketing and Communications