Ideas Folder Archives - The Nonprofit Imagineers

Turn Ordinary Into Extraordinary

Big brands like Coca-Cola and McDonald’s know that small, creative touches can make a huge impact. Watch this video for a quick glimpse into their create concepts. By adding unexpected features — like a Coke label that transforms into a bow or a takeout box that

Notice the Regulars

Just like someone noticed this little boy parking his bike every day, nonprofits should pay attention to the small but consistent actions people take—whether it’s a donor who gives $10 monthly, a volunteer who always shows up, or a community member who quietly attends every event.

Thinking Outside the Box (Literally)

Domino’s doesn’t fix roads. They make pizza. Yet, their “Paving for Pizza” campaign was a stroke of marketing brilliance. By stepping into a community issue—potholes—that’s only tangentially related to their business (after all, bumpy roads ruin pizza deliveries), they positioned themselves as a brand that cares,

Start a group activity and see what happens

Meet Roscoe the Rock Snake! A simple idea: add a painted rock to see how long he can grow. This adorable community project is a perfect metaphor for nonprofits: 🎨 It Starts Small: Just one idea or action can spark a movement. 🤝 It’s Collaborative: Everyone

Give a potato?

Okay… to be honest, this one has me perplexed. I really don’t know how this applies to what we do. Maybe you can help me figure it out. I saw this on Facebook back around Halloween, and it brightened my day. I think it’s the combination

Temporarily Re-brand to Prove a Point

Alright, I get it – no nonprofit would actually go as far as changing its name just to attract a new audience. But what if you did have the guts to make a bold (even temporary) change to really make a statement? Recently, Goldfish crackers rebranded

Let Nostalgia Do The Heavy Lifting

Technically, I’m a Xennial—too old to be a Millennial, but too young to be Gen-X. I’m your target audience these days, and nothing hits quite like a dose of nostalgia. If I were to share this picture on Facebook (yes, Facebook is still my preferred social

Connect with a Story

If you have a pre-teen, you’re likely familiar with Dav Pilkey, the author of the wildly successful Captain Underpants and Dog Man series. Unlike most authors who use the inside flap of the book jacket to boast about their accomplishments, Dav takes a different approach. He

What we can learn from the Yankees ground crew dancing to YMCA between innings

I was in New York earlier this month and attended my first Yankees game. I had been told ahead of time to expect something special from the grounds crew, and was delighted to see the five gentlemen raking the infield between innings pause, drop their mechanisms and

Lean In To Fun Themes

May 4th has become known around the world as Star Wars Day (“may the ‘fourth’ be with you”). As Star Wars geeks clamor on social media, posting their favorite cosplay pics, it’s always fun to see how local businesses lean in to this fun day. Shops

Category: Ideas Folder