Blog

Temporarily Re-brand to Prove a Point

Alright, I get it – no nonprofit would actually go as far as changing its name just to attract a new audience. But what if you did have the guts to make a bold (even temporary) change to really make a statement? Recently, Goldfish crackers rebranded

How AI is Transforming the Nonprofit Sector: A New Era of Creativity and Efficiency

In recent years, artificial intelligence (AI) has made significant inroads into the nonprofit sector, revolutionizing the way organizations operate and engage with their communities. While AI is often associated with tech giants and corporations, it is also becoming an invaluable tool for nonprofits looking to maximize

3 Ways AI Can Help Plan More Creative Nonprofit Events

Event planning for nonprofits is more than just setting up dates, venues, and schedules; it’s about crafting experiences that inspire, engage, and leave a lasting impression. But with tight budgets and limited staff, it can be challenging to plan events that feel fresh, dynamic, and well-organized.

5 Ways Nonprofit Marketing and Communications Professionals Can Use AI to Boost Efficiency and Creativity

Artificial Intelligence (AI) has moved beyond being just a buzzword to becoming a powerful tool for marketers across all industries, including the nonprofit sector. For organizations where resources are often limited, AI offers the ability to streamline tasks, enhance creativity, and improve communication strategies. Here’s how

Improving Donor Retention with AI-Powered Insights

Donor retention is a critical aspect of nonprofit fundraising, as retaining existing supporters is often more cost-effective than acquiring new ones. By leveraging AI tools like ChatGPT, nonprofits can enhance their donor retention strategies with more personalized communication, predictive analytics, and strategic follow-up actions. Here’s how

Let Nostalgia Do The Heavy Lifting

Technically, I’m a Xennial—too old to be a Millennial, but too young to be Gen-X. I’m your target audience these days, and nothing hits quite like a dose of nostalgia. If I were to share this picture on Facebook (yes, Facebook is still my preferred social

The Rise of Millennials: Why Nonprofits Should Embrace Their Influence and How to Connect with Them

Over the past decade, millennials (born between 1981 and 1996) have become the largest living generation, surpassing baby boomers in sheer numbers. As they settle into adulthood, their influence on industries, markets, and philanthropy is expanding rapidly. Nonprofits, like businesses, must recognize this generational shift and

7 Creative Programs and Events for Nonprofits to Hold That Appeal to Millennials

Millennials are a unique generation known for their passion, values-driven approach, and desire for experiences over material things. When planning events and programs, nonprofits need to appeal to this generation’s sense of purpose and creativity. Here are seven innovative and creative programs that nonprofits can use

6 Creative Tips for Better Reaching Millennials in Nonprofit Marketing

Millennials are now the largest living generation, and nonprofits that want to thrive need to rethink how they engage this audience. With their values-driven approach to life and a deep connection to digital culture, reaching millennials requires authenticity, creativity, and an understanding of what resonates with

5 Tips for Fundraising to Millennials: Engaging the Next Generation of Donors

Millennials are now a key demographic for nonprofits, and their unique values and habits require fresh approaches to fundraising. Born between 1981 and 1996, millennials are tech-savvy, socially conscious, and prioritize experiences over material goods. If you want to effectively engage this generation and inspire them

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